🧩 Pieces that Clicked – Week of 08/30-09/05

I’m thinking in public because clarity doesn’t come fully formed—it’s assembled piece by piece. These are the ideas that fit into place this week. As I piece things together, feel free to scan the list—maybe one of these fits a gap you’ve been trying to close.

My Top Five

Pitfalls of No Product Goal

Practices for Customer-Oriented Goals

Revenue as a Product Goal Is Ambiguous

Sprint Goals as Experiments

Sprint Goals Express Outcomes

The Rest

Business Model Guides Product Goals

Combine Impact and Outcome for Product Goals

Customer-Oriented Product Goals Boost Engagement

Customers Should Be Central in Product Goals

Definition of a Product Goal

Definition of Done and Increments

Early Increment Release

Example of a Well-Formed Product Goal

From Business Model to Product Goal

Increment and Product Goal

Increment as Culmination of Work

Increment Defined

Increment Delivery Timing

Increment Evolution During a Sprint

Increment Release Is Optional

Increments Reduce Satisfaction Gaps

Increments Reduce Unrealized Value

Multiple Increments in a Sprint

Planning Focused on Goals

Product Goal Anti-Patterns

Product Goal Guides Outcomes

Product Goals Anchor Experiments

Product Goals Move Sprint Reviews Beyond Demos

Product Goals Require Regular Reevaluation

Revenue-Only Goals Neglect Customers

Risks of Revenue-Only Product Goals

Role of Definition of Done in Increments

Single Increment Principle

SMART Criteria Are Not Mandatory for Product Goals

Sprint Goal as Anchor vs. Absolute

Sprint Goal Hypothesis Template

Sprint Reviews Validate Progress

Sprints as Value Experiments

Valuable Increments Test Hypotheses

Value of Team Involvement in Product Goals